Instant, personalised support is no longer a luxury; it’s a baseline expectation in travel and hospitality. In 2025, <strong>AI customer
Insights, updates, and resources for AI-powered business intelligence.
AI on the High Seas: Shaping the Future of Cruise Tourism
AI-Powered Sustainability: How Artificial Intelligence Is Driving Greener Tourism
AI for Sustainable and Climate-Resilient Tourism in 2025
Across Google, app stores and social chat, travellers are no longer typing “Paris hotels”. They’re asking agents to do things: build a 3–day food itinerary, reroute a storm-hit trip, or find the lowest-emissions flight within a budget.
For years, sustainable travel sat in the “nice to have” bucket. In 2025 it is embedded end-to-end in the booking flow thanks to AI carbon-intelligence: large-language-model agents that calculate, compare and even optimise a trip’s emissions in real time.
Energy is the single largest controllable operating cost in hospitality, averaging 6–10 % of total revenue.