Tourism boards, attractions, and hospitality providers are discovering the power of AI-driven chatbots to deliver instant, accurate, and personalised visitor engagement. Whether it’s answering FAQs, guiding visitors through booking processes, or delivering multilingual support, these chatbots are transforming customer service in travel and tourism.
Insights, updates, and resources for AI-powered business intelligence.
Travel planning has entered a new era. No longer are visitors limited to static websites, long email threads, or waiting in phone queues.
Across Google, app stores and social chat, travellers are no longer typing “Paris hotels”. They’re asking agents to do things: build a 3–day food itinerary, reroute a storm-hit trip, or find the lowest-emissions flight within a budget.
Remember when booking a “package holiday” meant clicking a flight-and-hotel bundle? In 2025, <strong>AI journey-orchestration engines</strong> now monitor, optimise and re-optimise the trip from inspiration to post-stay feedback.
Lost keycards and passport queues are becoming relics. In 2025, AI-driven biometric identity platforms are stitching the entire journey—airport, hotel and attraction—into one touch-free flow
AI concierges that understand natural speech are moving from luxury pilots to brand standards across mid-scale and premium hotels.
Personalisation in travel planning has evolved beyond targeted emails and “recommended for you” packages.